I’m a product leader with a passion for people and a bias towards action.

After starting my career crafting brand and marketing strategies at one of the nation’s largest independent advertising shops, I transitioned into product strategy and design to apply my passion for people to the products and services they use.

As a product manager with a focus on experience design, I guide my clients and teammates on how to achieve business goals, deliver on brand promises, and connect with the people who fuel the success of both – users and end customers.

Two of my favorite words are “why” and “how.” I constantly push myself and others to understand the big picture, but understanding is only half the battle. How understanding translates into action is where the real magic lies. A strategy is only as strong as the outcome it yields, and translating an approach into action is where the “doer” in me finds the most joy.

Certifications and Recognition

  • In theory: “A Certified SAFe® 5 Agilist (SA) is a SAFe enterprise leadership professional who is part of a Lean-Agile transformation. Key areas of competency include the application of Lean-Agile principles, execution, and release of value through Agile Release Trains (ARTs), and building an Agile portfolio with Lean-Agile budgeting.”

    In practice: I completed SAFe training (courtesy of my employer) and enjoyed the opportunity to learn more about the approach.

  • I received my GA certification from Google in February 2024.

  • In the spring of 2020, I was selected join Adweek’s Executive Mentorship Program – an initiative that matches mentees with influential marketers worldwide.

  • I developed messaging strategies for three nationally recognized campaigns on behalf of Orkin, Volunteers of America, and Choctaw Casinos & Resorts.

When I’m not clocked in, you’ll find me…

Finding any way to get outside with my husband, Ty, and our family and friends

Digging into a book. My current read:

The Covenant of Water by Abraham Verghese

Running through Dallas